Become a wine collector

becoming a wine collector

To become a wine collector through Ideal Wine Company is really simple. We follow an easy four-step process.

1. Need Analysis

Your needs analysis is with a dedicated account manager, we discuss your term, preferences and entry-level.

2. Suitability

It is important to make sure that you are fully comfortable adding wine to your portfolio, this means fully educating you on the Fine Wine Market.

3. Allocation

We match your needs with a wine allocation that is best suited. The focus is always on you and your preferences.

4. Approval

Once you are happy with your allocation, we send the relevant forms and contract notes. Once you have returned the paperwork and settled the trade, your account can be opened and your wine collection has begun.

Next Steps

Once your funds are settled and your account is set up, our logistics team starts the process of allocating your wines to your private account in bond. Once your wine has been delivered to your private account,  you will receive individual rotation numbers directly from the warehouse identifying the delivery and storage of your stock.

We believe communication is key and we ensure that we are available to guide you through the complete process in the wine market.


The amount of money a wine collector would typically spend on each trade will have a varying amount, based on their own personal level of financial comfort. It is important that a particular amount to collect is well within a customer’s means. The cost of fine wine of collectable quality in terms of branding and acclaim can in our experience range from a thousand pounds a case to many, many thousands a bottle.

A typical comfortable first trade for many customers will range between £5,000.00 to £10,000.00

Certain fine wines have shown significant success in a short term period, however to predict or expect this would be problematic. The value of an individual fine wine can rise, fall or stagnate. We believe a collector would have a better contingency through the market trends, hype and maturation over a medium to long term hold. We recommend storing your wine over a 3 to 5 year period.

As an established wine merchant we do not charge additional contractual fees for buying or selling your wine. When we present you with an offer, the price quoted is the full and final payment. When we buy your wine from you, the same principle applies and the value stated on the Purchase Order is the full amount you receive. The greater our turnover, the better we do. We believe the better our service and performance, the greater our turnover.

Your wine will be stored in an independent and recognised storage provider. Storing wine in Bond occurs a yearly storage fee and sometimes a one off administration fee for new accounts. Please see our section on wine storage for further information or contact us directly.

Some recognised wine storage providers offer insuring the wine at current market value included in the yearly fee they charge. Some do not and can advise on specialised insurance providers. We are happy to provide information on which storage providers specialise in wine, what their current charges and costs are and if they provide insurance.

We recommend our customers store their wine in an independent, HMRC sanctioned Bonded Warehouse. We are happy to advise you on some warehouses services and fees. The warehouse will provide you with your own private account number and each time wine is transferred to your account they will issue you with a unique rotation number allocated to your wine. We strongly believe this is the safest and most secure way for collectors to keep their wine. Clients of warehouses receive stock lists, can request condition reports and can visit the facilities with prior arrangement with them.

The fine wine market has a history of performance. This performance can be studied and you can observe particular patterns of buying habits in the market place. These patterns in the market or high performing wines are typically belonging to historical established brands, particular vintages and wine receiving high critical acclaim. Our team will be happy to discuss your needs with you and introduce wines to you as portfolio options.

become a client

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